Analyze and Recommend Search Engine Optimization (SEO)

Details

Mission and objectives

UNITAR Division of Prosperity offers world-class learning and knowledge sharing services to present and future change-makers from developing countries, particularly youth and women, that are designed to shape an inclusive, sustainable and prosperous world.We train developing countries, particularly those facing socio-economic challenges including LDCs, LLCDs, SIDs and conflict/post conflict countries, and marginalized communities, including women and youth, with the skills for sustainable prosperity.Our programmes strive to accelerate the achievement of the SDGs, prioritizing the agenda’s goal to reach the furthest behind first to ensure no one is left behind. We offer evidenced-based learning services using cutting edge methodologies and technologies adaptable to the needs of the regions and individuals we serve.With our headquarters in Hiroshima, peacebuilding is central to our work.

Context

The UNITAR Division for Prosperity is launching new training programmes in 2022, reaching out to more people who need learning opportunities for their communities and countries. To be able to provide necessary information effectively to the global community, we need significant improvements to our website with developing a content strategy, link building and keyword strategy to increase rankings on all major search networks. Support by motivated Online Volunteers will also help the Division better provide information on important outcomes of our training programmes to our donors.

Task description

The UNITAR Division for Prosperity is looking for support from motivated Online Volunteers with previous experience in SEO. Specifically, Online Volunteers are asked to support us with developing optimization strategies for two particular training programmes. Online Volunteers are tasked to research and implement content recommendations and optimize landing pages for search engine optimization. The Online Volunteer is expected to produce a +/- 3-page document (Word) in English that summarises the result of the analysis with recommendations for our websites.