Communications/Media manager, Ukraine crisis
New York City | York
A global leader in humanitarian assistance, the International Rescue Committee works in more than 40 countries offering help and hope to refugees and others impacted by violent conflict and disaster. During crises, IRC teams provide health care, shelter, clean water, sanitation, learning programs for children and special aid for women. As emergencies subside, the IRC stays to revive livelihoods and help shattered communities recover and rebuild. A dedicated advocate for the most vulnerable, the IRC is committed to restoring hope, dignity and opportunity.
Marketing & Mobilization
Marketing & Mobilization (M&M) is a diverse team that is tasked with building the IRC’s global profile and brand, growing private revenue from deeper donor engagement and partnerships, and influencing our target audiences. The team is responsible for all of IRC's brand, communications, creative and content and digital engagement efforts. In alignment with our Strategy100 commitments, M&M has launched compelling multi-year campaigns that raise funding, profile and influence and will improve our share of voice and resonance in key geographies and globally. Lastly, they consistently work on innovating the IRC brand, which enables us to increase awareness, understanding of and support for our work so that we can raise more money and change policies to improve our crisis-affected clients’ lives around the world.
Global Public Affairs & Communications
Global Public Affairs, a part of the Marketing & Mobilization (M&M) team, targets priority IRC markets and audiences to advance and protect our policy goals, brand and profile. It's a key part of external messaging and product development, distribution and coordination for External Relations. The team uses proactive and reactive earned media (broadcast, digital & print) to support policy and income objectives, while also using frontline storytelling to advance our cause.
- Help generate media coverage for the IRC’s work in Ukraine, Poland and other growing responses in Europe (Moldova, etc) through assistance in proactive (including pitching) and reactive media – helping the team achieve Key Performance Indicators, annual and quarterly planning goals.
- Draft weekly communications updates to internal and external collaborators on Ukraine, Poland, Europe updates on key news and key coverage wins.
- Supervise Factal, Airtable, Foresight News, Cision, Muck Rack and other key tools daily.
- Using analytics tools, provide a regular cadence of updates on IRC media measurement and impact, quarterly media and specific Share of Voice charts related to the Ukraine crisis.
- Regularly update the IRC’s Cision and Muck Rack media databases and build targeted lists, specifically for Ukraine, Poland and related reporters.
- Conduct targeted research on IRC programs and international crises, as well as targeted and ongoing media monitoring, connecting these crises to Ukraine and bringing them to light in the ongoing Ukraine news cycle
- Provide general media outreach support on Ukraine, especially how to help articles
- Initial drafter of press releases or quotes as needed
- Lead development of news roundups, supervise communications inbox and maintain editorial calendar
- Assist in special IRC communications projects as they arise and as indicated by the Senior Communications Officer and/or Associate Director of Global Communications
Key Working Relationships:
Position Reports to: Senior Communications Officer
- Bachelor’s degree preferred.
- 2-3 years previous experience working or interning for a media outlet or humanitarian aid agency.
- Outstanding drafting and research skills – ideally with a focus on humanitarian aid or international relations.
- Keen curiosity about and knowledge of mainstream media
- Familiarity with international/humanitarian issues
- Sharp, analytical, quick-thinking and proactive
- Excellent oral communications skills – proficiency in foreign languages a plus
- Knowledge of Cision, Muck Rack, Factal, and/or Foresight News a plus
Working Environment: Standard office work environment.
The IRC and IRC workers must adhere to the values and principles outlined in IRC Way - Standards for Professional Conduct. These are Integrity, Service, and Accountability. In accordance with these values, the IRC operates and enforces policies on Beneficiary Protection from Exploitation and Abuse, Child Safeguarding, Anti Workplace Harassment, Fiscal Integrity, and Anti-Retaliation.
IRC et les employés de IRC doivent adhérer aux valeurs et principes contenus dans le IRC WAY (normes de conduite professionnelle). Ce sont l’Intégrité, le Service, et la Responsabilité. En conformité avec ces valeurs, IRC opère et fait respecter les politiques sur la protection des bénéficiaires contre l’exploitation et les abus, la protection de l’enfant, le harcèlement sur les lieux de travail, l’intégrité financière, et les représailles.
The International Rescue Committee is an Equal Opportunity Employer. International Rescue Committee considers all candidates on the basis of merit without regard to race, sex, color, national origin, religion, sexual orientation, age, marital status, veteran status, disability or any other characteristic protected by applicable law.#LI-GR1