U-Report Youth Engagement Officer

Details

Mission and objectives

The fundamental mission of UNICEF is to promote the rights of every child, everywhere, in everything the organization does — in programs, in advocacy and in operations. The equity strategy, emphasizing the most disadvantaged and excluded children and families, translates this commitment to children’s rights into action. For UNICEF, equity means that all children have an opportunity to survive, develop and reach their full potential, without discrimination, bias or favouritism. To the degree that any child has an unequal chance in life — in its social, political, economic, civic and cultural dimensions — her or his rights are violated.

Context

In 2016, UNICEF Viet Nam joined U-Report, a UNICEF global technology-based initiative to provide real-time interactions with children and adolescents across the globe and a youth engagement platform that amplifies the voices of children and young people to help bring about positive social change. Since its first launch in Uganda in 2011, U-Report has brought about law changes, supported peace processes, combatted cyber bullying and taken the voices of youth to high-level forums on migration, HIV, Climate Change, violence, vaccination, SDGs and much more. The current prioritized objectives given to U-Report Viet Nam social outreach and youth engagement include (1) Expand the network of U-Reporters Viet Nam to reach as many adolescents and youth as possible; (2) Manage the U-Report Champions group which has been set up to play the central role in regulating the Viet Nam U-Reporters network; (3) Continue to accelerate the ‘youth voice’ representation mandate of the global U-Report via regular conduction of polls and surveys featuring critical and emerging youth-related issues; (4) Daily maintain U-Report social media and website platforms as the sought-after and youth-focused knowledge and exchange hub; (5) Organize U-Report events including those during UNICEF’s strategic moments in the year and training opportunities to continuingly provide Vietnamese adolescents and youth the skills to report and safely operate in the digital world. Since U-Report is an office-wide UNICEF initiative with participation of different sections and technical staff, U-Report outreach management and youth engagement is housed under Communications Section. Under the direct supervision of the Social and Behavior Change Communication Officer, in collaboration with the UNV Digital Communication Officer and with overall guidance of the Chief of Communications and Advocacy, the UN Volunteer will provide day-to-day support to the rollout of the U-Report 2023 plan. This plan was designed to serve the mentioned objectives. This includes activities such as online and face-to-face mobilization of U-Reporters, networking with youth groups and influencers to increase outreach of U-Report; daily management of web-based, social media and polling platforms (feeding, maintaining, responding, updating) of U-Report website, U-Report Facebook/Messenger, RapidPro, U-Report social media, organizing events and participating in outreach activities for U-Reporters recruitment. The UNV is expected to proactively implement the 2023 U-Report Mobilization Plan and deliver all planned results. The position is mainly home-based with visits to the office where access to hot desks is arranged.

Task description

Under the direct supervision of the Social and Behavior Change Communication Officer, in collaboration with the UNV Digital Communication Officer and with overall guidance of the Chief of Communications and Advocacy, the UN Volunteer U-Report Youth Engagement Officer will: (1) U-Report Viet Nam network is further mobilized to increase outreach to Vietnamese adolescents and youth o Develop and execute a mobilization strategy for 2023 based on the Plan, aiming at an increase of U-Reporters from 12,250 to a targeted number of 17,000 U-Reporters by end of 2023. Monitor and report on the implementation plan. o Manage U-Report Champions Group and work with them to produce communication contents and assets for U-Report’s social media platforms and to recruit more U-Reporters via their networks. o Generate virtual and physical U-Report communities (in school, in community, champions, agents of change etc.) with regular monitoring and reporting on growth and numbers. o Network with other youth-led initiatives (existing ones with UNICEF and new ones as explored) in Viet Nam and explore collaboration with micro-influencers for networking and resource exchanges to recruit more U-Reporters o Organize and implement U-Report mobilization events and introduction sessions including those at joint UN events and with other national and provincial counterparts. (2) U-Report technical platforms are well managed to meet U-Report international standards o Support the conduction of U-Report regular polls on RapidPro system by creating, conducting and analysing the flow of responses to U-Report regular and theme-based polls. Results are to be collated in required formats, timely reported for sharing with UNICEF programme sections, U-Report HQ and related partners and fed back to U-Reporters. o Support the management of U-Report digital platforms including U-Report Viet Nam website, U-Report Facebook/Messenger, Tik Tok, Twitter and any newly engaged technological platforms as well as technical issues related to U-Report on RapidPro. o Daily development of creative and interactive visual contents in Vietnamese and English, including Facebook posts, messages, materials featuring themes relating to child rights and emerging issues. o Generate monthly reports on U-Report outreach with analysis of strengths and limitations and recommendations and other reports upon requests. o In consultation with the supervisor, provide responses and correspondences to U-Reporters’ concerns and issues. o Support development and implementation of U-Report time-bound social media campaigns as requested. (3) Organize flagship events and trainings o Organize flagship events and campaign launch in collaboration with the U-Report Champions. o In collaboration with the U-Report Champions and recruited trainers [where relevant], organize series of capacity building workshop for U-Reporters as planned. o Follow up on dissemination of outputs from the events and trainings. (4) Coordinate with counterparts to implement joint plans o Work with MOLISA and the Youth Union to implement the joint workplans with U-Report mobilization activities. Furthermore, UN Volunteers are encouraged to integrate the UN Volunteers programme mandate within their assignment and promote voluntary action through engagement with communities in the course of their work. As such, UN Volunteers should dedicate a part of their working time to some of the following suggested activities: • Strengthen their knowledge and understanding of the concept of volunteerism by reading relevant UNV and external publications and take active part in UNV activities (for instance in events that mark International Volunteer Day); • Be acquainted with and build on traditional and/or local forms of volunteerism in the host country; • Provide annual and end of assignment self-reports on UN Volunteer actions, results and opportunities. • Contribute articles/write-ups on field experiences and submit them for UNV publications/websites, newsletters, press releases, etc.; • Assist with the UNV Buddy Programme for newly-arrived UN Volunteers; • Promote or advise local groups in the use of online volunteering or encourage relevant local individuals and organizations to use the UNV Online Volunteering service whenever technically possible.