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Fund Raising Associate, (GS-6), Sofia, Bulgaria, #128286, one-year temporary appointment (open for Bulgarian nationals only)


  • Organization: UNICEF - United Nations Children’s Fund
  • Location: Sofia
  • Grade: Administrative support - GS-6, General Service - No need for Higher Education - Locally recruited position
  • Occupational Groups:
    • External Relations, Partnerships and Resource mobilization
    • Public, Private Partnership
  • Closing Date: Closed

Under the supervision of the Fund Raising Officer, and in close collaboration with the Fund Raising Associate (Database Management and Reporting) and colleagues from the Communications and Programme unit, the Fund Raising Associate will support the implementation of the Private Sector Plan 2023-2027, with a focus on the individual donors’ programme.

UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

At UNICEF, we are committed, passionate, and proud of what we do. Promoting the rights of every child is not just a job – it is a calling.

UNICEF is a place where careers are built: we offer our staff diverse opportunities for personal and professional development that will help them develop a fulfilling career while delivering on a rewarding mission. We pride ourselves on a culture that helps staff thrive, coupled with an attractive compensation and benefits package.

Visit our website to learn more about what we do at UNICEF.

For every child, results.

UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments and every country office and National committee has a role to play in fulfilment of the commitments and raising adequate resources.

UNICEF Bulgaria is in the second year of implementation of the Country programme (CPD) for the period 2023 - 2027.  The Private Sector Fundraising and Partnerships Plan 2023-2027 sets out the results and strategies that UNICEF will pursue to maximize resources and leverage the influence of the private sector. UNICEF Bulgaria’s fundraising strategy is focused on two main income streams from the private sector – monthly individual giving and corporate partnerships with higher income potential.

In line with its Private Sector Plan (PSP), the Country Office is increasing its fundraising efforts from private individuals, with a focus on building long term sustainable income, through monthly (pledge) donations. This will be achieved primarily by growing the number of pledge donors acquired through current channels (SMS and online) and through pledge donors’ retention.

How can you make a difference?

Under the supervision of the Fund Raising Officer, and in close collaboration with the Fund Raising Associate (Database Management and Reporting) and colleagues from the Communications and Programme unit, the Fund Raising Associate will support the implementation of the Private Sector Plan 2023-2027, with a focus on the individual donors’ programme.

The Fund Raising Associate will have primary responsibility for developing and maintaining relationships with UNICEF’s new and existing donors. This will include welcoming donors to the organisation, updating them on how their much-needed donation is helping children, and informing them of new or different ways to donate.

Key Responsibilities:

  • Supports the implementation of fundraising campaigns and events for acquisition and conversion of private individual donors, increasing donors’ retention, loyalty, and lifetime value.
  • Review and update the Individual donors’ communication cycle, develop, and implement supporters’ engagement plan and loyalty programme, in collaboration with relevant staff members (from Fundraising, Communications, Program sections) and partners (e.g., online agency, telemarketing consultants/agencies, various service providers (e.g., printing houses, video production companies, online agencies etc.).
  • Plan, coordinate, monitor and implement regular telemarketing campaigns in close collaboration with the Telemarketing consultants/agency.
  • Plan, coordinate, monitor and implement regular e-mail campaigns in close collaboration with the Fundraising and Communication team.
  • Provide support to the implementation of Digital Fundraising Campaigns.
  • Update existing and create new donor care and communication materials in cooperation with relevant staff members and service providers (e.g., printing houses, video production companies, online agencies etc.).
  • Build and maintain relationship with individual donors and supporters.
  • Improve the supporter’s experience online through optimized donation page with engaging content.
  • Provides technical/administrative support to the fundraising section upon request. Supports procurement of services process. Performs assigned administrative tasks inside and outside of VISION.

To qualify as an advocate for every child you will have…

Education: Completion of secondary education, preferably supplemented by technical or university courses related to the field of work.

Work Experience: At least six years of practical professional work experience in Fundraising, Marketing and Communications with specific focus on donor/ customer care and support. Previous experience in telemarketing would be an asset.
* For this position, a bachelor’s degree from a recognized academic institution in a relevant field may replace three years of related work experience. A master’s degree may replace additional two years.


  • Excellent communication, interpersonal skills, content creation and writing skills.
  • Strong organizational, planning and coordination skills.
  • Technical background and skills in the use of e-mail tools (MailChimp) and mobile      messaging applications.
  • Strong analytical skills and attention to detail.
  • Drive for results.
    Experience in reporting on qualitative and quantitative analytics.

Language Requirements: Fluency in English and Bulgarian.


For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

The UNICEF competencies required for this post are…

(1) Builds and maintains partnerships (2) Demonstrates self-awareness and ethical awareness (3) Drive to achieve results for impact (4) Innovates and embraces change (5) Manages ambiguity and complexity (6) Thinks and acts strategically (7) Works collaboratively with others.

Familiarize yourself with our competency framework and its different levels.

UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF does not hire candidates who are married to children (persons under 18). UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority, and discrimination. UNICEF is committed to promoting the protection and safeguarding of all children. All selected candidates will undergo rigorous reference and background checks and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

UNICEF appointments are subject to medical clearance.  Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.


As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.

UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children. For this position, eligible and suitable male candidates are encouraged to apply.

Government employees who are considered for employment with UNICEF are normally required to resign from their government positions before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason. 

UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.

All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.

The process has been reopened and candidates who have already applied will still be considered without needing to reapply.

Additional information about working for UNICEF can be found here.

This vacancy is now closed.
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