Do you want to build a career that is truly worthwhile? Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity, and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges. Including the need to create jobs. For more information, visit www.worldbank.org
External and Corporate Relations Vice-Presidency (ECR)
The mandate of the External and Corporate Relations (ECR) Vice Presidency is to strengthen the World Bank Group’s (WBG) development impact by increasing public support for, and awareness of, the mission and work of the WBG. ECR manages stakeholder engagement and communications strategies to help deliver financial and political support to the World Bank Group, while enhancing and protecting the reputation of the institution. ECR manages global engagement with key stakeholders, including media, civil society, private sector, foundations, think-tanks, donor countries, and multilateral and international organizations; manages corporate communications, including online and social media; manages reputational risks and employee engagement.
The East Asia Pacific External and Corporate Relations Unit (ECREA)
East Asia and the Pacific remains one of the most dynamic regions in the world. Over the past two decades, most countries in the region have achieved strong and stable growth that has lifted hundreds of millions of people out of poverty and transformed economies across the region. Many East Asia and Pacific countries have risen to upper-middle income status and have set the goal of reaching high-income status in the near to medium term. The East Asia and Pacific region consists of more than 20 countries, under the supervision of Country Management Units.
Like all regional WBG’s communications teams, the ECREA focuses on 4 core duties:
1. Stakeholder Engagement - to build trust and mobilize coalitions that enable the WBG to deliver jobs and growth in each country.
2. Strategic Business Marketing - to generate demand for WBG lending, private capital mobilization, and knowledge services and products by showcasing results and the WBG’s value added.
3. Advocacy and Campaigns - to convert understanding into action by building support for reforms and solutions that drive private sector–led job creation and address all key WBG priorities.
4. Risk and Issue Management - to enable the WBG to deliver, including in complex environments, by anticipating challenges early, identifying pathways to keep progress on track, and protecting the institution’s reputation.
Papua New Guinea, Solomon Islands, and Vanuatu
This World Bank Group Country Management Unit covers Papua New Guinea, Solomon Islands, and Vanuatu. It is led by the Division Director based in Port Moresby, Papua New Guinea. Over the past few years, the Bank Group has substantially scaled-up its program and field presence in the Pacific, with a focus on initiatives that address the challenges of fragility, isolation and size. Country-specific initiatives work with client governments and the private sector to target critical structural constraints to growth and jobs in the context of high exposure to shocks.
Responsibilities
The External Affairs Officer will be based in Port Moresby and works under the overall supervision of the External Affairs Manager. His/her specific responsibilities include. but may not be limited to, the following in Papua New Guinea, Solomon Islands and Vanuatu:
• Work as part of the World Bank Group’s communications team, demonstrating abilities to support its agenda both with public clients (supported by the IBRD) and private sector clients (supported by IFC and MIGA, the private sectors arms of the Group)
• Plan, design, execute, monitor and evaluate the impact of communications strategies, activities, and campaigns about the World Bank Group’s work in PNG, Solomon Islands , Vanuatu.
• Produce both routine and complex outreach products, writing and packaging materials (e.g. press releases, stories, website content, social media posts, talking points) that promote the strategic and timely flow of information about the World Bank Group’s policies, projects, and reports to key audiences. Create multimedia packages as part of this, recruiting and managing vendors to support Strategically disseminate these products through media or relevant external channel outside WBG, based on regular mapping and assessment of visibility opportunities
• Nurture and maintain strategic relations with key external stakeholders. Forge strategic partnerships to improve dialogue and outreach and to promote a better understanding of the World Bank Group. Identify entry points for positioning the World Bank Group into national conversations and platforms and drive forward opportunities. Support WBG efforts to capture third-party validation, leveraging testimonials / commentaries from external clients and partners.
• Monitor and analyze current events, including through media monitoring. Keep management informed of trends, news developments or changing circumstances that may impact the Bank and its work, including by producing timely political briefings.
• Identify potential reputational risks and advise on mitigation and response.
• Organize events, often in collaboration with partners, that convene constituencies for informed dialogue around pressing development agendas.
• Manage media relations, responding to queries, pitching stories, staff interviews, and arranging press briefings.
• Deploy effective social media strategy, including in-depth mapping of relevant online voices (experts, influencers, opinion leaders) and leveraging the regional social media channels as a vehicle for messaging, positioning and stakeholder engagement.
• Provide communication support to operational teams. This includes review and comment on key documents, guidance on contextual factors and communication interventions as needed.
• Provides support to regional initiatives and corporate priorities as requested.
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