Graphic Designer

The United Nations Development Programme (UNDP) is the UN's global development network, advocating for change and connecting countries to knowledge, experience and resources to help people build a better life. UNDP is on the ground in some 170 countries and territories, supporting their own solutions to development challenges and developing national and local capacities that will help them achieve human development and the Sustainable Development Goals. Our work is concentrated on three main focus areas: Sustainable development; Democratic governance and peacebuilding; Climate and disaster resilience. UNDP helps countries attract and use aid effectively. In all our activities, we promote gender equality and the protection of human rights. UNDP has enhanced its support to countries to work towards the eradication of extreme poverty, enabling us to build back better and work towards innovative solutions to the complex global challenges. We have refined our service offering through six signature solutions to provide a more integrated response to the development challenges that we are all facing in this complex global environment. This includes a mix of policy advice, technical assistance, catalytic financing and innovative programmes tailored to country specific needs to accelerate progress towards the Sustainable Development Goals through six our signature solutions on - poverty, governance, resilience, environment, energy, gender equality.

The cities of Lusaka, Livingstone, and Kitwe form the core economic pillars of Zambia, each anchoring a distinct facet of the nation's diverse wealth. While Lusaka serves as the vibrant capital and corporate hub, Livingstone is internationally renowned as the country's tourism capital, and Kitwe stands as the powerful industrial heart of the Copperbelt. Across these distinct landscapes, a common thread is emerging: a rising hospitality and service sector spearheaded by a dynamic, entrepreneurial youth demographic. Beyond traditional commerce and tourism, the collective economic fabric of these regions extends into agriculture, manufacturing, Information and Communication Technology (ICT), and a rapidly expanding creative sector, where youth-led micro, small, and medium enterprises (MSMEs) are playing a central role in driving market innovation.

The diversity of visitors to these regions spans international diplomats and corporate delegates in Lusaka, adventure seekers and heritage travellers in Livingstone, and industrial business professionals in Kitwe. To capitalize on these immense regional strengths while directly addressing youth economic empowerment, local authorities across the three provinces, UNDP Zambia, in partnership with local authorities, are introducing sustainable business and tourism strategies designed to trigger positive ripple effects throughout the broader economy. By prioritizing capacity development for young entrepreneurs, this initiative ensures beneficial spillover effects that strengthen local value chains, create sustainable livelihoods, and build the overall economic resilience of Zambia's next generation of business leaders.

The initiative aims to elevate the status of Lusaka, Livingstone, and Kitwe into dynamic, year-round destinations fuelled by the creative energy of their young populations. A central focus is placed on diversifying current regional offerings. This means encouraging visitors to look beyond traditional itineraries to explore youth-driven urban arts in Lusaka, emerging cultural hubs and industrial heritage in Kitwe, and community eco-trails in Livingstone.

The primary objective of the project is to enhance Lusaka, Livingstone, and Kitwe’s economy by implementing the In Motion methodology, provided by UNDP Zambia, with a dedicated focus on youth-led MSME capacity development. This proven business-strengthening approach focuses intensely on providing direct mentorship, operational training, and strategic capability-building to young enterprise owners, to help them compete on larger markets and meet international standards.

The Graphic Designer is expected to work with the team to implement the In Motion programme and support its visibility.
The Graphic Designer will be responsible for enhancing and strengthening the commercial identity of 24 businesses across selected areas in Lusaka, Livingstone, Kitwe and Ndola. This will be achieved through a combination of group training sessions and personalized, on-site technical assistance. The support provided will result in the development of a logo and its corresponding applications for each business, in alignment with UNDP guidelines and in close coordination with the Business Development Assistant delivering complementary technical support.

Under the guidance and direct supervision of the United Nations Development Programme (UNDP) Project Manager, the Graphic Designer will undertake the following tasks:


• Design and deliver group training sessions on the concept, importance, and components of a strong commercial brand image, including its role in business growth and market positioning.

• Develop and/or strengthen the commercial branding of each enterprise selected under the In Motion Programme, covering a total of 24 beneficiary businesses.

• Coordinate and align strategic marketing actions for each beneficiary enterprise in collaboration with the Business Development Assistants assigned to the Project Team.

• Provide support to the UNDP Management Team in overseeing the development, approval, and printing of branded materials and commercial image assets for the 24 enterprises.

• Support the UNDP Management Team in the implementation and application of branding and marketing materials within each business (covering all 24 beneficiary enterprises).

• Conduct photographic documentation of each enterprise, capturing baseline (before intervention) and endline (after intervention) progress for monitoring and reporting purposes.

• Develop one (1) comprehensive booklet for the In Motion Programme, featuring before-and-after images of the supported businesses along with concise profiles and descriptions of each enterprise.