Digital Communication Expert

UNICEF est le Fonds des Nations Unies pour la protection de l'Enfance

Under the supervision of the Communication Specialist, the Digital Communication Expert will provide professional support in delivering effective digital outreach. The objective is to promote awareness, understanding, support and respect for children’s and women’s rights. The incumbent will be accountable for managing content across social media channels, monitoring performance, and contributing to the design and implementation of digital communication campaigns, including online media plans targeting diverse stakeholders.

Supervision, induction and duty of care of UN Volunteers

UN Volunteers should be provided equal duty of care as extended to all host entity personnel. Host entity support to the UN Volunteer includes, but is not limited to:
• Introductory briefings about the organisation and office-related context including security, emergency procedures, good cultural practice and orientation to the local environment;
• Support with arrival administration including setting-up of bank accounts, residence permit applications and completion of other official processes as required by the host government or host entity;
• Structured guidance, mentoring and coaching by a supervisor including a clear workplan and performance appraisal;
• Access to office space, equipment, IT support and any other systems and tools required to complete the objectives of the assignment including a host entity email address;
• Access to shared host entity corporate knowledge, training and learning;
• Inclusion of the volunteer in emergency procedures such as evacuations;
• Leave management;
• DSA for official travel, when applicable;
• All changes in the Description of Assignment occurring between recruitment and arrival or during the assignment need to be formalized with the United Nations Volunteer Programme.

Within the delegated authority and under the supervision of the Communication Specialist, the UN Volunteer Digital Communication Expert will:

Strategy implementation and campaigns
1. Develop and implement a digital communication strategy aligned with UNICEF’s communication and advocacy priorities in the country.
2. Monitor current events, public opinion, and media trends; advise management on appropriate digital media responses.
3.Analyse the implementation and impact of UNICEF Democratic Republic of Congo’s (DRC) social media presence; produce detailed monthly reports using online monitoring tools.
4.Lead web content development and integration for UNICEF campaigns to support advocacy goals.

Content creation and outreach
1. Manage UNICEF DRC’s digital media platforms and strengthen online community engagement.
2. Ensure all content is aligned with UNICEF’s voice, messaging, and strategic direction, with attention to sensitive issues and factual accuracy.
3. Coordinate social media communication and build relationships with key partners, donors, ambassadors, and influencers to maximize visibility and traffic.
4. Collaborate with the Division of Global Communication and Advocacy (DGCA), Programme, Country, and Regional colleagues to create compelling content, landing pages, and microsites for campaigns, partnerships, reports, and critical initiatives.

Capacity building and support
1. Contribute to the development and application of digital communication guidelines, procedures, and governance standards.
2. Provide technical support and training to Country Office and Programme colleagues to ensure a consistent stream of content from the field, especially during emergencies (epidemics, natural disasters, conflicts).
3. Support knowledge-sharing and capacity-building initiatives to strengthen digital communication skills across teams.

Furthermore, UN Volunteers are encouraged to integrate the UN Volunteers (UNV) programme mandate within their assignment and promote voluntary action through engagement with communities in the course of their work. As such, UN Volunteers should dedicate a part of their working time to some of the following suggested activities:
• Strengthen their knowledge and understanding of the concept of volunteerism by reading relevant UNV and external publications and take active part in UNV activities (for instance in events that mark International Volunteer Day);
• Be acquainted with and build on traditional and/or local forms of volunteerism in the host country;
• Provide annual and end of assignment self-reports on UN Volunteer actions, results, and opportunities.
• Contribute articles/write-ups on field experiences and submit them for UNV publications/websites, newsletters, press releases, etc.;
• Assist with the UNV Buddy Programme for newly-arrived UN Volunteers;
• Promote or advise local groups in the use of online volunteering, or encourage relevant local individuals and organizations to use the UNV Online Volunteering service whenever technically possible.

Results/expected outputs
• As an active UNICEF DRC team member, provide efficient, timely, responsive, client-friendly, and high-quality support to UNICEF DRC and its beneficiaries in the accomplishment of duties, including:
• Age, Gender and Diversity (AGD) perspective is systematically applied, integrated, and documented in all activities throughout the assignment
• A final statement of achievements towards volunteerism for peace and development during the assignment, including reporting on the number of volunteers mobilized, activities participated in, and capacities developed.