•Plan and implement internal and external strategies for communications and outreach;
•Build strong digital presence for the programme including on UNDP India’s corporate digital accounts such as the website; social media; Instagram and you tube;
•Support the Head of Communications and he core communications team on flagship campaigns and advocacy initiatives.
•Support to business development and donor relations.
Note: The incumbent will spend 70 per cent of staff time on the work related to Inclusive Growth and 30 per cent of time on campaigns and partnerships led by the core communications team.
Duties and Responsibilities:
1.Ensure planning and implementation of internal and external strategies for communications and outreach
•Draft, finalize and support implementation of communications and outreach strategies for the project across multiple locations, in line with the overall CO guidelines
•Integrate advocacy and communication strategies into all aspects of programme planning, implementation and monitoring.
•Ensure quality assurance for high-quality knowledge products and dissemination plans, as per the UNDP branding and publication guidelines.
•Support photo and audio-visual documentation of the project.
2.Build strong digital presence for the programme
•Develop social media campaigns to further promote the programme and ensure development and dissemination of regular updates on UNDP India’s digital and social media platforms.
•Create webpages and project updates for the UNDP India website on a regular basis.
•Explore digital tools and platforms to increase visibility for the project, donors, partners and UNDP India.
3.Facilitate knowledge building and management
•Draft and finalize newsletters and other multi-touch communications products to generate awareness of programme objectives and to share updates with beneficiaries and other local stakeholders;
•Prepare and produce newsletters for dissemination to key stakeholders, partners, the private sector and civil society;
•Ensure quality assurance for high-quality knowledge products and develop dissemination plans;
•Sound contributions to knowledge networks and communities of practice including corporate communications repositories.
4.Supports policy advocacy and contributes to programme development
•Analyze and support monitoring of communication activities and assessment of impacts and results and contribute to the preparation of reports and documents.
•Provides support and inputs to various policy and programme documents prepared for various stakeholders including Donors and partners; and to the UNDP documents CCA, UNDAF, CPD and other documents;
•Identification and synthesis of best practices and lessons learned directly linked to programme goals and activities.
•Monitor practices, and project-specific news and developments in order to ensure guidance to the team that reflects the best and most current available information.
5.Supports the business development
Campaigns:
•Promoting public information campaigns on activities, UNDP, the SDGS and so on;
•Promoting and disseminating corporate advocacy materials for launching flagship initiatives and publications such as the Human Development Report.
Outreach:
•Ensure increased media coverage, public engagement and better understanding of the UNDP’s work in the country, in collaboration with Government, development partners and donors, wherever possible, in consultation with the Head of Communications, UNDP India.
•Support donor reporting, civic education and community awareness, as and when needed, to support the project implementation.
•Organization of roundtable discussions, press conferences, briefing sessions, interviews, launches, in consultation with Head of Communications, UNDP India.
Public information:
•Ensure audience-centric communication materials and public information for prompt and effective responses to inquiries.
•Support crisis communication response, if situation arises, in consultation with the Head of Communications, UNDP India.