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National Expert in Communication and Marketing

Dar es Salaam

  • Organization: UNIDO - United Nations Industrial Development Organization
  • Location: Dar es Salaam
  • Grade: Volunteer - National Specialist - Locally recruited Volunteer
  • Occupational Groups:
    • Communication and Public Information
    • Sales and Marketing
    • Sustainable Business Development
    • Marketing (Digital, Advertisement, Brand, Promotion)
  • Closing Date: Closed

​Requisition ID: 3631 
Grade: SB5 - Local Professional (Mid-Level & Senior) 
Country: United Republic of Tanzania 
Duty Station: Dar-es-Salaam 
Category: National Consultant 
Type of Job Posting: Internal and External
Employment Type: Non-staff Regular
Contract Duration: 6 months (with the possibility of extension)
Application deadline: 28-Mar-2024, 11:59 PM (CEST)  

 

Vacancy Announcement
TEMPORARY APPOINTMENT OF PROJECT PERSONNEL
Only nationals or permanent residents of the country of the duty station are considered eligible.
Female candidates are encouraged to apply.

 

ORGANIZATIONAL CONTEXT

The United Nations Industrial Development Organization (UNIDO) is the specialized agency of the United Nations that promotes industrial development for poverty reduction, inclusive globalization and environmental sustainability. The mission of UNIDO, as described in the Lima Declaration adopted at the fifteenth session of the UNIDO General Conference in 2013 as well as the Abu Dhabi Declaration adopted at the eighteenth session of UNIDO General Conference in 2019, is to promote and accelerate inclusive and sustainable industrial development (ISID) in Member States. The relevance of ISID as an integrated approach to all three pillars of sustainable development is recognized by the 2030 Agenda for Sustainable Development and the related Sustainable Development Goals (SDGs), which will frame United Nations and country efforts towards sustainable development. UNIDO’s mandate is fully recognized in SDG-9, which calls to “Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation”. The relevance of ISID, however, applies in greater or lesser extent to all SDGs. Accordingly, the Organization’s programmatic focus is structured in four strategic priorities: Creating shared prosperity; Advancing economic competitiveness; Safeguarding the environment; and Strengthening knowledge and institutions.

Each of these programmatic fields of activity contains a number of individual programmes, which are implemented in a holistic manner to achieve effective outcomes and impacts through UNIDO’s four enabling functions: (i) technical cooperation; (ii) analytical and research functions and policy advisory services; (iii) normative functions and standards and quality-related activities; and (iv) convening and partnerships for knowledge transfer, networking and industrial cooperation. Such core functions are carried out in Divisions/Offices in its Headquarters, Regional Offices and Hubs and Country Offices.

 

The Directorate of Technical Cooperation and Sustainable Industrial Development (TCS), headed by a Managing Director, oversees the Organization's development of capacities for industrial development as well as industrial policy advice, statistics and research activities and the Organization's normative contribution to Member States and global development community in achieving the SDGs. The Directorate also ensures the application of strategies and interventions for sustainable industrial development related to Environment, Energy, SMEs, Competitiveness and Job creation, as well as Digitalization and Artificial Intelligence. Through coordination in-house and with Member States and industry stakeholders, it ensures that the services provided in these areas contribute toward effective and appropriate technical, business and policy solutions and are focused on results and on realizing any potential for scaling up and positioning UNIDO as a leading platform for industrial development in developing countries and global fora.

 

The Directorate houses the technical Divisions of Capacity Development and Industrial Policy Advice (TCS/CAP); Circular Economy and Environmental Protection (TCS/CEP); Decarbonization and Sustainable Energy (TCS/DSE); SMEs, Competitiveness and Job Creation (TCS/SME); and Digital Transformation and AI Strategies (TCS/DAS). The Directorate also ensures close coordination and collaboration among the Divisions as well as with relevant entities in the Directorate of Global Partnerships and External Relations (GLO) and the Directorate of SDG Innovation and Economic Transformation (IET).

 

This position is located under the SME Development and Job Creation Unit (TCS/SME/SDJ), supports small and medium manufacturing enterprises (SMEs) in Member States to take advantage of new technologies, business and organizational support, investment promotion, cluster development and partnerships to improve their businesses and improve their competitiveness.

 

PROJECT CONTEXT

 

QUALITAN: Quality standards and compliance programme for the United Republic of Tanzania (ID 210097)

The EU supports Tanzania under the BEGIN Programme: ‘Support for Business Environment, Growth and Innovation’. The overall objective of the programme is to promote inclusive economic growth, employment and innovation, particularly among women and youth, and enhance consumer protection. Under component 2, the specific objective (SO2) is to increase Micro, Small and Medium Enterprises’ (MSMEs) compliance with quality standards to widen market access, reduce standards compliance costs, and enhance consumer protection. The QUALITAN project implements SO2 of the BEGIN programme. The project intervention under SO2 will focus on strengthening the capacity of the Tanzania Bureau of Standards, including the functioning and reach of laboratories, standardization activities, ICT and management of information systems. Support will be provided to MSMEs to comply with standards. The action will facilitate MSME to access to compliance testing, reducing compliance costs whether in monetary terms or time delays, and facilitate market accessibility and cross-border trade. These interventions will also contribute towards synchronization of various elements of the Quality Infrastructure. This project intervention will act in synergy with BEGIN SO1 and SO3 to ensure inclusion of capacity support to develop new standards for innovative products and recommendations for policy reviews.

 

FUNCTIONAL RESPONSIBILITIES

 

Under the direct supervision of the Project Manager in HQ, Chief Technical Advisor (CTA), Lead International Expert on CABs and close cooperation project team in the field, the National Expert in Communication and Marketing will support the Communication and Marketing Department of TBS.

 

The National Expert in Communication and Marketing will be responsible for identifying business opportunities and partners developing and maintaining relations and for ensuring documentation and reporting of the project activities to increase the understanding and awareness of the project with partners, the media, and the public, and facilitate reporting to BEGIN Steering Committee, Ministry of Investment, Industry & Trade (MIIT) and the EU. Specifically, the National Expert on Communication and Marketing will perform the following duties:

 

Activity

Concrete/measurable Outputs to be achieved

Expected %

Review of the BEGIN & QUALITAN Project documents and Inception Report

 

Review project document, inception report with a focus on the EU communication guidelines

 

BEGIN & QUALITAN project documents, QUALITAN inception report and EU communication guidelines reviewed

 

 

 

 

10%

Communication Strategy

Expert is expected to:

  • Review the existing communication strategy.
  • Develop an implementation plan aimed at increasing TBS’ outreach program to consumers and MSMEs

 

Communication strategy reviewed and implementation plan developed

Implementation of QUALITAN Communication Strategy

Expert will provide technical assistance – based on EU visibility guidelines and UNIDO communication guidelines to implement the QUALITAN outreach and communication strategy with a focus on:

  • Highlighting and promoting QUALITAN project activities, events and key achievements through print, electronic and social media
  • Establishing a QUALITAN portal within the TBS website
  • events linked to relevant international days and other public private consultations.
  • production of 1 podcast/twitter series.
  • launching of at least 3 social media campaigns in cooperation with TBS targeting key stakeholders
  • Monitor surveys (e.g., Knowledge, Attitude, Practices of MSMEs that ensure compliance to market requirements on standards, testing, inspection, and certification)
  • highlighting the synergies with SO3/Funguo linked to work of Viwango academy to support MSMEs under SIDO

 

 

Communication plan linked to promoting project activities and visibility using various sources implemented.

 

 

 

 

 

 

 

 

Awareness campaigns and media events launched.

 

 

 

 

 

Promotional campaigns on synergies with SO3/engagement with women and youth and Viwango academy conducted.

 

 

 

 

 

 

70%

 

 

Capacity building of Communication & Marketing Department

Expert will develop ToRs for trainings and study tours linked to:

  • Implementation of QUALITAN communication Strategy
  • Skilling up TBS communication and marketing department
  • Procurement of some essential equipment.
  • Study tour to a NSB related to improvement of Communication & marketing activities

 

Capacity building program for communication and marketing staff conducted.

 

 

 

 

 

15%

Miscellaneous activities

  • Draft communication reports and presentations for the Standardization and BSI Committee meetings
  • Carry out ad-hoc assignments linked to communication & marketing for TBS in agreement with UNIDO/EU

 

Reports and presentations drafted for various committee meetings

5%

 

 

MINIMUM ORGANIZATIONAL REQUIREMENTS

Education: An advanced university degree in Communication, Business Administration, or other relevant discipline.

 

Technical and Functional Experience:

  • At least five (5) years of professional experience in the field of external communication in the implementation of development/technical cooperation programmes/projects at national level, is required.
  • Experience in evaluating the needs, conditions and problems of the country or similar country in the region is required.
  • Experience/knowledge of other development agencies donor communities, private sectors, government and relevant institutions in the country, or similar country in the region is desirable.
  • At least one experience in managing communication and visibility activities in a capacity building project funded by the European Commission with a successful track record in social media management is desirable.

 

Languages Fluency in written and spoken English is required. Fluency and/or working knowledge of the local language Swahili is required.

 

 

REQUIRED COMPETENCIES

 

Core values:
WE LIVE AND ACT WITH INTEGRITY: work honestly, openly and impartially.

WE SHOW PROFESSIONALISM: work hard and competently in a committed and responsible manner.

WE RESPECT DIVERSITY: work together effectively, respectfully and inclusively, regardless of our differences in culture and perspective.


Key competencies:
WE FOCUS ON PEOPLE: cooperate to fully reach our potential –and this is true for our colleagues as well as our clients. Emotional intelligence and receptiveness are vital parts of our UNIDO identity.

WE FOCUS ON RESULTS AND RESPONSIBILITIES: focus on planning, organizing and managing our work effectively and efficiently. We are responsible and accountable for achieving our results and meeting our performance standards. This accountability does not end with our colleagues and supervisors, but we also owe it to those we serve and who have trusted us to contribute to a better, safer and healthier world.

WE COMMUNICATE AND EARN TRUST: communicate effectively with one another and build an environment of trust where we can all excel in our work.

WE THINK OUTSIDE THE BOX AND INNOVATE: To stay relevant, we continuously improve, support innovation, share our knowledge and skills, and learn from one another.

 


This appointment is limited to the specified project(s) only and does not carry any expectation of renewal.
Employees of UNIDO are expected at all times to uphold the highest standards of integrity, professionalism and respect for diversity, both at work and outside. Only persons who fully and unconditionally commit to these values should consider applying for jobs at UNIDO.

All applications must be submitted online through the Online Recruitment System. Correspondence will be undertaken only with candidates who are being considered at an advanced phase of the selection process. Selected candidate(s) may be required to disclose to the Director General the nature and scope of financial and other personal interests and assets in respect of themselves, their spouses and dependents, under the procedures established by the Director General.


Visit the UNIDO website for details on how to apply: www.unido.org

NOTE: The Director General retains the discretion to make an appointment to this post at a lower level.

Notice to applicants:
UNIDO does not charge any application, processing, training, interviewing, testing or other fee in connection with the application or recruitment process. If you have received a solicitation for the payment of a fee, please disregard it. Vacant positions within UNIDO are advertised on the official UNIDO website. Should you have any questions concerning persons or companies claiming to be recruiting on behalf of UNIDO and requesting payment of a fee, please contact: recruitment@unido.org

This vacancy is now closed.
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