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Consultancy - Volunteer Engagement Strategy Consultant, Malaysian National Only, Kuala Lumpur, Malaysia

Kuala Lumpur (Malaysia)

  • Organization: UNICEF - United Nations Children’s Fund
  • Location: Kuala Lumpur (Malaysia)
  • Grade: NO-C, National Professional Officer - Locally recruited position - Mid level
  • Occupational Groups:
    • Volunteerism
  • Closing Date: 2019-02-09

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The overall objective of this proposal is to design and develop a cost plan to support the implementation of a volunteer engagement programme to increase UNICEF Malaysia's supporter base and the attainment of our advocacy and fundraising targets. The consultancy post is for 2 years.


As a hybrid office UNICEF Malaysia offers a great opportunity to engage with the public, current and potential financial and non-financial supporters as volunteers and advocates for our cause. The office is in the process of finalizing its supporter engagement strategy which will be an iterative document informed by the lessons learned through its implementation. A key component of the strategy will be the engagement of volunteers.

UNICEF Malaysia, often receives requests from the public, especially students, asking how they can support our cause, or seeking volunteer opportunities. In May, the Global Volunteer Unit facilitated a two-day workshop to help us explore how we might tap into this opportunity and meaningfully engage volunteers in our work. The design thinking process led us to create four concepts to engage youth, including university students, and donors to volunteer to advocate and fundraise for Child Rights in Malaysia.

UNICEF Malaysia is looking to engage a Consultant for 2 years (with 0.5 months break in service each year) to further explore and develop these ideas, and start the volunteer engagement strategy.

Purpose for the job

The overall objective of this proposal is to design and develop a cost plan to support the implementation of a volunteer engagement programme to increase UNICEF Malaysia's supporter base and the attainment of our advocacy and fundraising targets;

The achievement of the above will directly contribute to the Organizational goal of reaching 100 million supporters by 2021, as well as global fundraising and advocacy in line with UNICEF's Strategic Plan, supporting the IMPACT Plan and Cause Framework, thus contributing to accelerating the achievement of Children's Rights and the SDGs in Malaysia.

Provide technical assistance and support for the design, planning and implementation of the Volunteer Projects, to leverage more voluntary initiatives for the fulfilment of children's rights.


The specific objectives of this consultancy are:

  1. Review and test the initial four concepts developed during the design-thinking workshop in May 2018 to refine the ideas.
  2. Identify universities and other stakeholders to participate in UNICEF's volunteer engagement programme.
  3. Implement and test each of the concepts developed; document and feed lessons learned into the volunteer opportunities and strategy document.
  4. Develop a strategy and cost resource and management plan to support the implementation and eventual scale up of a volunteer programme in Malaysia and its integration into the next country programme cycle 2021-2025;
  5. Conceptualise, design and implement volunteer initiatives with government and CSOs with the aim of furthering Child Rights and Child Participation.
  6. As part of the UNICEF Volunteer Project, create new opportunities of engagement with existing government institutions that support volunteering.
  7. As part of the UNICEF Volunteer Project, work with CO teams to develop integrated strategies for supporter engagement opportunities. Maximizing existing points of contact with UNICEF audiences and donors to broaden the spectrum on supporter engagement opportunities.
  8. Monitor and document ongoing volunteer projects and explore new opportunities for future engagement with volunteers.
  9. Under the supervision of the Deputy Representative, manage the budget and implementation of volunteer projects.


The consultancy will include a mix of office-based and field work in various locations in Malaysia.




A concept note detailing no more than 4 volunteer engagement opportunities to be tested and implemented is available:

  • 4 concepts have been further explored;
  • Tested with both internal and external stakeholders and feedback incorporated into the strategy and concepts for implementation;
  • Partners have been identified;
  • The purpose and cause for each volunteer opportunity has been clearly identified

Q4 2018 - Q1 2019

Implementation and testing of the 4 concepts and documentation of lessons learned to feed into the overall engagement strategy

Q2-Q3 2019

Volunteer engagement strategy available and supported by a costed operational and M&E plan outlining the resource requirements to rolled out in 2020 and integrated into the 2021-2025 Country Programme

Q4 2019

Pilot Volunteer programme launched.

Q1 2020

Supporter base of advocates or potential donors increased by at least 500 young people

At least 10% of new supporters convert to donors

End of Q3 2020




A University degree in the social/behavioural sciences (communication, marketing, public health), international relations or in a related technical field. Knowledge in Human Rights Based (HRBA), Results-based management, Child Rights, gender issues, child participation and strategic partnerships an asset.

Work Experience

  • Five years practical professional work experience in programme design, management, implementation, monitoring and evaluation related to networking and partnerships for child rights.
  • Work experience related to advocacy, communication, social mobilization and partnerships, including proven experience of working with government and civil society groups.
  • Experience in managing youth engagement/leadership program is an asset
  • Project management experience to develop and manage the project plan.
  • Field work experience. Background/familiarity with Emergency situations is an asset.


Fluency in English and the local language of the duty station is required.



  • Supervisor

Deputy Representative of Malaysia Country Office

  • Type of Consultancy

National Consultant (Malaysian Only)

  • Working Arrangements
    • Office based, working hours from 830am to 5pm (5 days a week) including field work
    • May involve travel to countries having similar programmes. (Costs will be borne by UNICEF)

    Interested candidates must submit the following documents/information to demonstrate their qualifications:

    • Letter of Interest and Availability 
    • Quotation of Professional Fees
    • Latest CV 
    • Copy of academic transcripts
    • Three (3) references.
    • All applications will be received via UNICEF recruitment system

Only candidates under serious consideration will be contacted.


We do our best to provide you the most accurate info, but closing dates may be wrong on our site. Please check on the recruiting organization's page for the exact info. Candidates are responsible for complying with deadlines and are encouraged to submit applications well ahead.
Before applying, please make sure that you have read the requirements for the position and that you qualify.
Applications from non-qualifying applicants will most likely be discarded by the recruiting manager.

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