Design social media cards to support UNDP Egypt programs & projects.

Details

Mission and objectives

UNDP works in about 170 countries and territories, helping to eradicate poverty, reduce inequalities and exclusion, and build resilience so countries can sustain progress. As the UN’s development agency, UNDP plays a critical role in helping countries achieve the Sustainable Development Goals.

Context

Digital engagement is increasingly playing a crucial role in UNDP’s response to global shifts in the fields of communication, resource mobilization, advocacy, and development. Effective use of the various digital channels helps communicate UNDP’s key messages through relevant content, interactive experiences, and dialogue. This allows individuals to connect with our work directly, thus creating valuable relationships with online and offline users. By creating shareable and compelling visual content, UNDP Egypt aims to strengthen engagement through its digital platforms to help position UNDP as a thought leader, expand outreach and broaden engagement.

Task description

We are looking for 1 Online Volunteer who under the guidance of Fatma El Zahraa Yassin, UNDP Egypt Communication Analyst and in close collaboration with the communications team to support us by producing 20 social media graphic designs for UNDP Egypt's different portfolio's & programmes (Inclusive Growth & Innovation, Environment & Social Inclusion and Local Development. In particular, the Online Volunteer is asked to: - Collect information on document/material background such as target audience, design style, branding guidelines etc.; - Support in the preparation and generation of social media content for UNDP Egypt social media platforms. - Create draft design based on requirements and discuss with focal point/ communications team; - Develop the design according to agreed requirements. - Develop all visuals prepared in different formats to be fit for Twitter, FB, LinkedIn, Instagram Post and Instagram Story. The design/layout should follow our corporate design guidelines which will be shared with the Online Volunteers in advance. The Online Volunteer/s will have the opportunity to build connections with the communication team at UNDP Egypt and learn about the ways in which graphic design can support capturing and documenting the work of the CO & ensuring the strategic visibility of UNDP Egypt while driving reach and fan engagement.